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Senior Manager, Online Marketing
| Location: | Oakville, Ontario, Canada |
|---|---|
| Job Type: | Permanent |
| Posted: | 18th Apr 2008 |
| Closing Date: | 16th May 2008 |
| Posted By: | Hockey.com |
| Details: | |
| Senior Manager, Online Marketing Senior Manager, Online Marketing (Position reference #HKY005) If you share our passion for the world of hockey, we are looking to add you to the Hockey.com depth chart! Like the game itself, our team works in a fast-paced, high-tempo environment as we strive to make Hockey.com the premier online destination for hockey fans all over the globe. We are expanding our Hockey.com group and are currently interviewing for a Senior Manager, Online Marketing to become an integral part of our team. Working on the cutting edge of technology, you will interact with your team on a daily basis, meaning your ideas and suggestions are vital in helping Hockey.com realize its goal. We offer competitive compensation and benefits within a comfortable, open door work environment and pride ourselves on our energetic, entrepreneurial-style atmosphere. Role Summary: The Senior Search Engine Marketing (SEM) Manager position is responsible for executing and managing the tactical components of an integrated SEM campaign which include Paid Search (Pay-Per-Click) and Display (CPM) advertising. The Senior SEM Manager assists with the strategy, planning and reporting of Hockey.com online marketing campaigns and is responsible for the day-to-day management and ongoing performance optimization. The Senior SEM Manager serves as the primary contact in fielding and resolving SEM challenges and will be expected to solve issues and achieve/exceed campaign goals independently or collaboratively. Required Skills / Qualifications: • 5+ years of online marketing experience, specifically in SEM/SEO • Past management of Pay-Per-Click campaigns using expert knowledge on search engine advertising platforms (i.e. Adwords , Overture, Panama , Adcenter, etc) • Knowledge of keyword research • Experience with website and online advertising metrics (Omniture, Google analytics etc.) • Outstanding analytical skills • Degree in Business, Finance or Marketing or relevant work experience • Advanced knowledge with Excel (i.e. pivot tables, formulas, lookups, referencing) • Detail oriented with strong communication skills • Ability to compile and analyze performance data and metrics Self starter with an entrepreneurial mindset | |
| Sorry! This job is no longer active as the closing date for applications has passed. You can view other vacancies from this company (if they have any) by clicking on their name above, alternatively we may have some suggestions for similar vacancies listed below that might be of interest. | |
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